Sandra Camacho

Sandra has a Colombian name, American citizenship, and lives in Paris. In the French branch of Google she’s been a specialist in attribution models in web analytics since 2010. And as if this wasn’t enough, she’s also a free-lance designer. At the Festival, she will be offering her perspective (uncensored) – on the data some of you provide.

The discussion about attribution models is still in. And Sandra is surely going to build it on real examples!