Kevin Hillstrom

30 years of experience in customer analytics and one of the most popular blogs in the discipline. “Keep your analytics simple” – that’s Kevin’s motto. And there’s no better qualified person to reveal how to do it for you.

There are many reasons why I've wanted Kevin to speak at Marketing Festival for quite some time now, but his sharp attitude towards all the senseless bullshit in marketing strikes me as the most important. I guess you really can't beat 30 years of experience...