Ondřej Sláma
Freelance marketing consultant and educator
Introduction of YouTube TrueView In-stream format into AdWords shifted SEM to the next level. Does it make sense to invest in it? What results can you expect? What works and what doesn't? Summer YouTube Challenge winning agency will share its year-worth of experience with video ads mostly (but not only) in the Czech republic.
Ondřej Sláma is a freelance marketing consultant, trainer and speaker with over 15 years of hands-on experience. He founded the online advertising agency Inborn, which specialised in YouTube video ads and was later absorbed by Dentsu Aegis Network in the Czech Republic. Since 2022 he has worked independently on execution, strategy, training and mentoring, and he has lectured at Digisemestr since 2015.
