Jiří Malý
Performance marketing consultant; co-founder, Mather Advertures
Jiří has been active in online marketing since 2000. He’s a co-founder of Mather Advertures, and he worked as a managing director in Neo@Ogilvy. He participated in the creation of strategies for over a hundred Internet projects, and he’s a passionate promoter of analytical tools and a systemic approach to marketing. He’s also a chairman of an SPIR performance marketing committee.
Jiří Malý has worked in online marketing since 2000. He co-founded the agency Mather Advertures, was managing director at Neo@Ogilvy, and has shaped strategy for more than a hundred internet projects. He promotes analytical tools and a systemic approach to marketing and chaired the performance marketing committee of the Czech SPIR association.
