Dave Trott
Advertising creative, author and Campaign columnist
If you ask the world's top marketers about their favorite books on advertising, Dave's name is sure to be mentioned. This acclaimed creative director is nothing short of a legend and one of the industry's most brilliant thinkers. We're excited to welcome him for a morning creative masterclass as a part of our new two-day workshops!
Dave Trott is a British advertising copywriter and creative director who writes a regular column for Campaign. He co-founded the agency GGT in 1980, later Bainsfair Sharkey Trott and WTCS (later CST), which merged into The Gate London, where he was chairman until 2014. His work includes Pepsi's 'Lipsmackinthirstquenchin' line. He has written several books on creative thinking, including Predatory Thinking, One Plus One Equals Three and Crossover Creativity (2023).
