Big Brands for Big Talents
Kristýna Ochvatová
Big Brands for Big Talents
Working for big brands, network agencies, or the Big Four used to be the first choice for top talent. However, the evolving job market and shifting priorities of young professionals are disrupting this pattern. Employer branding is becoming increasingly crucial, with marketers often working alongside HR to build the employer brand or at least attract top talent to their teams.
Her work spans from guiding global titans to shaping the careers of icons like DJ Khaled and NBA superstar Luka Dončić. But what sets Zoe apart isn't just her stellar client list – it's her uncanny ability to spot cultural shifts before they happen and turn them into game-changing opportunities for brands.
