Avast Upsell Campaign A/B/C/D Test Avast


Michal Pařízek

Avast Upsell Campaign A/B/C/D Test Avast

Michal Pařízek


Michal has over 10 years of experience in web optimization, UX and analytics. When he was 27, he moved to Amsterdam, joined UPC’s European HQ and has been responsible for their CRO strategy in 11 markets. After coming back to Prague, he has contributed to the rapid growth of Avast which resulted in a successful IPO. Currently, he is Head of Product at Rohlik.cz – Czech Republic’s most ambitious online grocery store.

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